The Easyway seminar was amazing. I did it 5 years ago. I walked out like I've never smoked before, no withdrawals, I didn't even think about a cigarette. But the most amazing thing I got out of it was how your mind can change, the power we can have over our mind. I experienced it first hand with the Easyway so I applied it to other things. It helped me give up drinking (because I needed to). My health insurance covered it because they know it works and Richard Branson's Virgin company employees get free cover for The Easyway because they know it works.